The Dior Rouge Couture Color Lipstick (a.k.a. Rouge Dior) is a statement-making, luxe lipstick crafted for both enduring color and comfort. Infused with nourishing floral extracts—peony for hydration and pomegranate to smooth—plus shea butter, it delivers up to 24 hours of lip comfort³ along with 12 hours of true, even color³. Choose from three couture finishes— Veil (soft matte with buildable coverage), Velvet (lightweight matte that visibly plumps), and Satin (creamy and lustrous)—housed in a sleek, magnetic case embossed with the iconic Dior cannage and CD band. With an extensive shade range including signature tones like 999 (classic red), 720 Icone (rosewood), and the versatile Nude Look, it’s a luxurious staple that merges high fashion with rich lip care.
